People, please, resist.

NFL turns dull journalism into a paid ‘spectator’ sport

EJ Montini, columnist | azcentral.com8:29 p.m. MST December 27, 2014

Well, the average NFL team is worth almost $1.5 billion, according to Forbes magazine. The league is said to generate roughly $10 billion in revenue each year (and supposedly has a goal of $25 billion by 2027.)

At the same time, the NFL’s office is classified a tax-exempt nonprofit.

At the same time, this self-proclaimed “trade association” uses its popularity to squeeze cities and states for all manner of tax breaks as well as other financial assistance, up to and including construction of new stadiums.

Meantime, NFL teams were said to have divided more than $6 billion in revenue last season. And are expected to make about $5 billion a year on their new media deal alone.

That’s why Dallas Mavericks owner Mark Cuban said of the league’s new TV deal, “I think the NFL is 10 years away from an implosion. I’m just telling you: Pigs get fat, hogs get slaughtered. And they’re getting hoggy… When you try to take it too far, people turn the other way. I’m just telling you, when you’ve got a good thing and you get greedy, it always, always, always, always, always turns on you. That’s rule No. 1 of business.”

This year, the NFL moved Super Bowl Media Day to the US Airways Center in downtown Phoenix rather than hold it in Glendale at University of Phoenix Stadium where the game will be played.

Roughly 5,000 reporters are expected to attend this event, which will be held Jan. 27. It’s a mob. It’s a joke. It’s a colossal waste of time.

But it’s also an opportunity for the league to cash-in.

So the NFL is selling — selling — 7,000 tickets to interested fans for $28.50 each.

Caveat Emptor anyone? Just sayin…


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